How do reviews and ratings work?
Our review and rating system only allows a segment of users coming from an IP adddress assigned to a provider, to review and rate that provider.
When looking at reviews of the broadband industry we found that most consumers don’t usually stop their day to leave a positive review of their broadband provider… so as a result most websites are filled with rants or poor ratings.
This is less than ideal for both the provider and the consumer.
To better attract accurate reviews across the entire subscriber base of a provider, we engineered our system as follows:
1) We only ask visitors to review/rate their provider when they are accessing our site from an IP address assigned to that provider.
2) We only ask a small random portion of consumers to rate/review their provider.
3) We only allow reviews that are helpful to consumers to make an informed decision. Rants, opinions, or “he said, she said” reviews are removed. (Reviews are not currently live on the site, but we have 10,000+ from IP verified users.).
Note: By not asking ALL consumers we can prevent companies from manipulating their rating and from consumers knowing they can come to BroadbandNow.com and leave a bad review when they are frustrated. For companies with fewer reviews a larger percentage of customers are asked, for companies with many more reviews a much smaller percentage are asked.