Broadband Internet in Wisconsin

Internet Access in Wisconsin

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Coverage by County

82.6%
44.0%

118.0

30th

Broadband Speeds

86.6%

of Wisconsinites have access to broadband 100mbps or faster.

19.9%

of Wisconsinites have access to 1 gigabit broadband.

Wired Coverage

97.3%

of Wisconsinites have access to wireline service

22.3%

of Wisconsinites have access to fiber-optic service

82.7%

of Wisconsinites have access to cable service

90.7%

of Wisconsinites have access to DSL service

Coverage by County in Wisconsin

County Name % Broadband Coverage
Adams 70.0%
Ashland 75.9%
Barron 82.2%
Bayfield 87.8%
Brown 96.7%
Buffalo 83.2%
Burnett 89.9%
Calumet 87.0%
Chippewa 88.9%
Clark 61.1%
Columbia 70.6%
Crawford 81.5%
Dane 96.5%
Dodge 79.7%
Door 67.1%
Douglas 84.2%
Dunn 79.7%
Eau Claire 93.6%
Florence 92.4%
Fond du Lac 85.2%
Forest 59.2%
Grant 80.2%
Green 85.9%
Green Lake 76.2%
Iowa 68.3%
Iron 75.7%
Jackson 70.1%
Jefferson 87.1%
Juneau 64.2%
Kenosha 98.7%
Kewaunee 48.1%
La Crosse 96.9%
Lafayette 53.2%
Langlade 56.7%
Lincoln 61.0%
Manitowoc 87.7%
Marathon 77.5%
Marinette 77.2%
Marquette 78.9%
Menominee 51.6%
Milwaukee 100.0%
Monroe 84.0%
Oconto 81.6%
Oneida 73.6%
Outagamie 95.5%
Ozaukee 98.2%
Pepin 86.6%
Pierce 77.0%
Polk 84.7%
Portage 91.2%
Price 59.9%
Racine 97.8%
Richland 53.1%
Rock 91.2%
Rusk 67.4%
St. Croix 89.1%
Sauk 85.5%
Sawyer 81.5%
Shawano 60.4%
Sheboygan 90.9%
Taylor 64.6%
Trempealeau 88.7%
Vernon 95.5%
Vilas 48.9%
Walworth 91.9%
Washburn 80.1%
Washington 95.1%
Waukesha 99.9%
Waupaca 75.1%
Waushara 66.1%
Winnebago 98.2%
Wood 91.1%

Internet Speed in Top Wisconsin Cities

City Avg. Download Speed No. of Providers
1. Milwaukee 153.9 MBPS 27 Providers
2. Madison 138.0 MBPS 27 Providers
3. Green Bay 92.3 MBPS 19 Providers
4. Racine 228.3 MBPS 20 Providers
5. Appleton 114.7 MBPS 20 Providers

Speeds for Major Providers in Wisconsin

Provider Avg. download speed
TDS Telecom 218.0 MBPS
AT&T Internet 166.3 MBPS
Spectrum 137.9 MBPS
CenturyLink 76.9 MBPS
Bertram Internet 27.7 MBPS

The State of Broadband in Wisconsin, 2021

Written by the BroadbandNow team. Last updated 6/7/2021.

Wisconsin ranks 30th when compared to the rest of the states in the US in terms of broadband coverage. Within Wisconsin, none of the counties have less than 45% high-speed internet coverage. The counties with the best coverage are largely concentrated in the southeast corner of the state. Only 13.4% of Wisconsinites have access to fiber-optic service, which is nearly half the national average of 25% of Americans with access to the same. According to user speed tests, Wisconsin’s statewide average download speed is 126.0 Mbps, which is significantly faster than a number of higher-ranking states.

The Digital Divide in Wisconsin

As touched on previously, when comparing coverage statistics throughout Wisconsin’s counties, not all Wisconsinites have equal access to high-speed internet at an affordable price. This inequality creates what is known to the tech world as a ‘digital gap’ between those who have access to the latest telecommunications technology and those who do not.

There are currently 231 internet providers operating within Wisconsin. Even so, 173,000 people in Wisconsin do not have access to a wired internet provider at their place of residence, and 836,000 Wisconsinites only have access to one provider, which severely limits their options when it comes to finding a suitable plan. While 88.4% of the population in Wisconsin has access to a wired broadband connection with speeds of 25 Mbps or faster, 592,000 people do not have access to a connection capable of such speeds.

Further, recent affordability data shows that 44.0% of Wisconsinites have access to a ‘low-priced’ internet plan, meaning a plan that costs $60 or less per month. This is a bit behind the national average of 51.5% of Americans who have access to a low-priced plan.

Best-Connected Cities

In terms of coverage, high-speed connection, and affordability, some cities in Wisconsin stand out among the rest. The overall best-connected cities in the state are Racine, Milwaukee, Madison, and Green Bay, with the first in the list ranking highest.

Worst-Connected Cities

On the other hand, the cities with the worst internet connection in Wisconsin are Mather, Lebanon, Eureka, and Marquette. No residents in any of these cities have access to a wired broadband internet option.

Find out how Wisconsin’s connection compares to the rest of the nation.

Governmental Initiatives

To further broadband development and data collection throughout Wisconsin, the state has been awarded $4,540,152 in federal grants since 2010. Additional federal grants amounting to $57,969,654 have gone toward the expansion of broadband infrastructure statewide.

The Wisconsin Broadband Office (WBO) operates with the goal of increasing broadband technologies within the state. The Public Service Commission of Wisconsin reports that “On September 4, 2019, Governor Tony Evers opened the Broadband Expansion Grant application round for the 2020 Fiscal Year. This grant announcement opens up to $24 million for improving internet access across Wisconsin.”

The information above is taken from a mix of public and private datasets. More about our data here.

Sources: Data collected via the FCC, NTIA, and other sources. For a full list of data sources please visit our data page.

Wisconsin Cities

Average speed over time
Algoma 67.0%
14 providers
Altoona 99.9%
8 providers
Amery 82.1%
11 providers
Antigo 73.0%
11 providers
Appleton 99.8%
20 providers
Arcadia 83.9%
9 providers
Ashland 80.5%
9 providers
Athens 23.6%
13 providers
Baldwin 84.9%
9 providers
Baraboo 92.7%
14 providers
Barron 69.6%
10 providers
Beaver Dam 93.6%
11 providers
Belleville 84.4%
14 providers
Beloit 95.4%
16 providers
Berlin 77.6%
12 providers
Black Creek 67.9%
14 providers
Black River Falls 82.0%
9 providers
Bloomer 99.4%
12 providers
Boscobel 85.8%
9 providers
Brillion 75.9%
17 providers
Bristol 93.8%
13 providers
Brodhead 68.1%
15 providers
Brookfield 100.0%
18 providers
Burlington 98.6%
17 providers
Cadott 43.2%
11 providers
Cambridge 70.1%
14 providers
Campbellsport 29.6%
15 providers
Cedarburg 99.5%
11 providers
Chetek 87.0%
11 providers
Chilton 62.5%
14 providers
Chippewa Falls 96.2%
13 providers
Clintonville 75.1%
13 providers
Colgate 99.8%
12 providers
Columbus 69.9%
15 providers
Cottage Grove 89.8%
16 providers
Crivitz 62.4%
8 providers
Cross Plains 96.7%
10 providers
Cudahy 100.0%
15 providers
Cumberland 83.0%
9 providers
De Forest 96.2%
15 providers
De Pere 95.4%
19 providers
Delafield 100.0%
12 providers
Delavan 87.2%
15 providers
Denmark 71.3%
15 providers
Dodgeville 77.2%
10 providers
Dousman 99.6%
11 providers
Eagle 98.6%
11 providers
Eagle River 60.2%
13 providers
East Troy 99.5%
11 providers
Eau Claire 98.9%
14 providers
Edgerton 86.7%
14 providers
Elk Mound 90.6%
11 providers
Elkhorn 93.4%
15 providers
Ellsworth 62.1%
14 providers
Elm Grove 100.0%
16 providers
Evansville 77.1%
14 providers
Fond Du Lac 98.7%
17 providers
Fort Atkinson 86.8%
15 providers
Franklin 99.9%
17 providers
Franksville 61.6%
14 providers
Genoa City 93.9%
16 providers
Germantown 100.0%
15 providers
Grafton 100.0%
13 providers
Green Bay 99.2%
19 providers
Greendale 100.0%
17 providers
Greenville 100.0%
12 providers
Hales Corners 100.0%
15 providers
Hartford 93.8%
14 providers
Hartland 100.0%
13 providers
Hayward 91.2%
10 providers
Holmen 95.2%
11 providers
Hortonville 88.1%
11 providers
Hudson 98.7%
13 providers
Jackson 99.5%
15 providers
Janesville 96.2%
18 providers
Jefferson 85.9%
14 providers
Kaukauna 95.4%
13 providers
Kenosha 99.7%
19 providers
Kewaskum 68.2%
15 providers
Kewaunee 55.4%
15 providers
Kiel 65.0%
14 providers
Kimberly 100.0%
13 providers
La Crosse 99.0%
13 providers
Ladysmith 84.5%
11 providers
Lake Geneva 93.8%
17 providers
Lake Mills 90.9%
13 providers
Lancaster 80.9%
10 providers
Little Chute 100.0%
12 providers
Lodi 87.1%
12 providers
Luxemburg 26.9%
13 providers
Madison 99.5%
27 providers
Manitowoc 97.4%
16 providers
Marinette 97.0%
10 providers
Marshall 75.2%
13 providers
Marshfield 85.7%
15 providers
Mauston 39.7%
11 providers
Mayville 82.9%
13 providers
Mc Farland 98.6%
14 providers
Medford 88.0%
11 providers
Menasha 99.3%
16 providers
Menomonee Falls 100.0%
17 providers
Menomonie 90.3%
13 providers
Mequon 100.0%
11 providers
Merrill 61.5%
13 providers
Middleton 99.9%
16 providers
Milton 97.8%
16 providers
Milwaukee 100.0%
27 providers
Mondovi 87.9%
12 providers
Monroe 93.7%
14 providers
Montello 68.0%
12 providers
Mosinee 93.0%
18 providers
Mount Horeb 96.9%
13 providers
Mukwonago 100.0%
14 providers
Muskego 100.0%
15 providers
Neenah 99.9%
16 providers
Neillsville 74.7%
10 providers
Nekoosa 79.2%
12 providers
New Berlin 100.0%
18 providers
New Holstein 74.3%
13 providers
New Lisbon 90.6%
11 providers
New London 83.7%
15 providers
New Richmond 82.6%
12 providers
Oak Creek 100.0%
17 providers
Oconomowoc 97.9%
14 providers
Oconto 87.4%
11 providers
Oconto Falls 88.4%
13 providers
Omro 98.9%
11 providers
Onalaska 99.4%
10 providers
Oneida 100.0%
14 providers
Oregon 91.2%
14 providers
Osceola 89.9%
12 providers
Oshkosh 99.3%
19 providers
Pardeeville 5.8%
11 providers
Peshtigo 83.6%
9 providers
Pewaukee 100.0%
14 providers
Platteville 82.7%
11 providers
Pleasant Prairie 99.6%
19 providers
Plover 98.4%
13 providers
Plymouth 80.4%
17 providers
Port Washington 98.7%
14 providers
Portage 81.6%
12 providers
Poynette 85.8%
11 providers
Prairie Du Chien 93.3%
8 providers
Prairie Du Sac 95.8%
12 providers
Prescott 91.8%
14 providers
Pulaski 94.8%
14 providers
Racine 100.0%
20 providers
Reedsburg 98.1%
16 providers
Rhinelander 87.9%
11 providers
Rice Lake 93.9%
12 providers
Richland Center 61.2%
11 providers
Ripon 89.6%
12 providers
River Falls 81.7%
13 providers
Saint Francis 100.0%
16 providers
Salem 98.1%
16 providers
Sauk City 85.4%
12 providers
Saukville 99.1%
15 providers
Schofield 97.6%
12 providers
Seymour 72.7%
14 providers
Shawano 84.3%
14 providers
Sheboygan 99.2%
17 providers
Sheboygan Falls 86.2%
16 providers
Slinger 98.5%
13 providers
Somerset 98.5%
10 providers
South Milwaukee 100.0%
14 providers
Sparta 85.7%
9 providers
Spooner 85.2%
11 providers
Stanley 89.9%
10 providers
Stevens Point 96.4%
13 providers
Stoughton 85.0%
14 providers
Stratford 31.3%
13 providers
Sturgeon Bay 79.0%
14 providers
Sturtevant 98.4%
16 providers
Sun Prairie 97.1%
13 providers
Superior 94.4%
12 providers
Sussex 100.0%
11 providers
Thiensville 100.0%
14 providers
Tomah 90.0%
10 providers
Tomahawk 68.7%
10 providers
Trevor 100.0%
15 providers
Twin Lakes 99.4%
16 providers
Two Rivers 95.1%
14 providers
Union Grove 86.2%
13 providers
Verona 99.5%
13 providers
Viroqua 90.7%
10 providers
Waterford 100.0%
12 providers
Waterloo 71.0%
12 providers
Watertown 85.7%
15 providers
Waukesha 100.0%
15 providers
Waunakee 98.0%
13 providers
Waupaca 84.2%
16 providers
Waupun 85.1%
12 providers
Wausau 93.0%
17 providers
Wautoma 89.8%
13 providers
West Bend 98.1%
18 providers
West Salem 96.9%
9 providers
Whitewater 80.0%
14 providers
Wisconsin Dells 86.0%
13 providers
Wisconsin Rapids 96.0%
12 providers
Woodruff 85.2%
12 providers