XFINITY vs WOW!: Side by Side Comparison

Enter your zip code below to see if XFINITY or WOW! offers service in your area.


Broadband offerings from Xfinity and WOW! vary considerably based on location, but the big picture is the same: higher than average speeds for mid-level monthly fees. In areas where the two compete, they usually offer similar cable connections, with plan details like TV availability and customer service quality as the tiebreaker.


  • Sales: (844) 246-9494
  • Support: (800) 934-6489

(844) 246-9494


25 mbps to 1,000 mbps

2.0 mbps to 35 mbps



Current: 2nd (0)


  • Sales: (888) 607-2611
  • Support: (800) 343-2076

(888) 607-2611

$29.99 to $59.99 / mo.

10 mbps to 1,000 mbps

1.0 mbps to 50 mbps



Current: 4th ↓ (-1)


Xfinity by Comcast provides broadband internet, cable TV, and phone service via their hybrid fiber coaxial network. Xfinity is one of the most widely available cable Internet providers in the US.


WOW! is a bundled cable TV, broadband Internet, and phone provider. The name “WOW!” stands for “Wide Open West.” The company also offers fiber Internet connectivity in select areas.


    Our data team hasn't been able to find publically available plans from XFINITY

†All plans not available in all areas or to all customers. Verify details with XFINITY.


  • $29.99 for 10 mbps Cable
    • 10 mbps ↓ and 1.0 mbps
    • Modem: $10/mo
    • Call (888) 607-2611 to setup service.
  • $39.99 for 100 mbps Cable
    • 100 mbps ↓ and 10 mbps
    • 2-year promo rate.
    • Contract Term: 2 years with up to $345 ETF
    • Modem: $10/mo
    • Call (888) 607-2611 to setup service.
  • $59.99 for 500 mbps Cable
    • 500 mbps ↓ and 50 mbps
    • 2-year promo rate.
    • Contract Term: 2 years with up to $345 ETF
    • Modem: $10/mo
    • Call (888) 607-2611 to setup service.
Last updated on 2/20/2018

†All plans not available in all areas or to all customers. Verify details with WOW!.


We have found plans that include datacaps. XFINITY offer plans with data caps regionally or nationwide. Be sure to verify plan details before purchasing.


We have not found plans that include data caps. This doesn't mean WOW! doesn't have data caps, just that we haven't found them when collecting their plans. Always verify plan details before purchasing.


Xfinity by Comcast offers Internet, TV, and phone service to consumers primarily via their hybrid fiber coaxial (HFC) network. They are also rolling out fiber-to-the-home (FTTH) installations in some regions.

Hybrid Fiber Coaxial (HFC) networks are used globally by cable providers to deliver broadband internet access to consumers. In short, HFC networks deliver a fiber optic connection to a node within a neighborhood, which then branches off to service 25-2000 homes.[2] By using this network structure, Comcast and other cable providers are able to take advantage of their existing coaxial infrastructure to offer competitive broadband speeds at a lower up-front installation cost to the company.

In the case of FTTH installation, fiber optic cable is run directly to consumers residences or businesses. This network structure is preferred over hybrid networks. Unfortunately, they aren’t widely available due to the high costs associated with running fiber optic cable.


WOW! offers a variety of broadband connection types, including cable, DSL, fixed wireless, and fiber, often bundled with cable television and phone offerings. As of 2016, their fiber-to-the-home (FTTH) is available in select areas and scheduled to expand based on consumer demand.

Cable broadband, WOW!’s most prevalent option, is usually delivered via hybrid fiber coaxial (HFC) networks. In this type of network, most of the distance between the provider and consumer is covered by high-speed fiber optic cables. Once it reaches a neighborhood, the fiber terminates at a node where data is switched from optic signal to electrical signal for transmission over existing coaxial copper television networks.[3]

While pure fiber-to-the-home (FTTH) connections are the “gold standard” of next-generation broadband technologies — delivering speeds up to 1Gbps in ideal scenarios — WOW! is working to deploy DOCSIS 3.1 to their HFC networks. This advanced protocol, an improvement on the current DOCSIS protocols used to transmit binary data over coaxial cables, will allow some HFC networks to achieve gigabit speeds rivaling FTTH offerings.


40%40% Customer Rating

40.4% recommendation rating according to 142,760 verified XFINITY users.


55%55% Customer Rating

55.2% recommendation rating according to 7,363 verified users.


XFINITY from Comcast Interactive SVG Map showing broadband coverage.


WOW! Interactive SVG Map showing broadband coverage.

The fine print matters

Never sign a contract with fees or terms you don’t understand

Sign-up bonuses, limited-time offers, and “bundled” services are all common marketing tactics from broadband providers like WOW! and Xfinity. These are all good and can save you money, but keep in mind that not every deal is as good as it looks if it doesn’t match your needs.

For example, sign-up bonuses generally end within the year, so be sure to compare the final monthly price as well as the promotional one when you consider your options. Also, consider whether bundling TV service for a discount is a good idea — for light TV watchers, Netflix and YouTube might be more than enough, making the extra money for hundreds of TV channels unnecessary.

In some rare cases, providers will actually offer better pricing for “triple play” Internet/TV/phone service as a tactic to keep more customers connected. If you find a discounted triple-play plan, just be sure the price is locked in for the term of your contract.

Customer service is serious business

Don’t discount the value of fast, friendly service

Customer service is more than just a convenience, and broadband providers aren’t exactly well-known for their prowess at managing phone calls and customer requests. When your broadband Internet and phone connection is your primary means of communication, having a provider who reacts quickly in the event of outages, down lines, and other issues is critical for your safety. It’s also a big deal for customers who need a stable, dependable Internet connection for work.

There are two reliable ways to gauge a provider’s customer service quality: ASCI ratings and IP-verified reviews. Unlike regular reviews, IP-verified ratings use network detection technology to make sure the person leaving a review is actually subscribed to the provider in question, as well as prevent anyone from maliciously leaving multiple reviews to skew results. Customer ratings from BroadbandNow are all IP-verified.

ACSI (the American Satisfaction Index) ratings are also reliable, since they’re based on survey results collected manually by trained experts. ACSI ratings are displayed on BroadbandNow, and are the national standard for gauging quality of service.[1]

Last updated on 2/20/2018.

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